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City Lights

Why billboard advertising is effective

can't be tuned out or turned off
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Unlike other forms of media, billboards are "on" 24 hours a day, 7 days a week.  They take the guesswork out of reaching your customers.  You don't have to try to figure out what sites they visit online, what radio station they listen to, tv program they watch (if at all), or what print media they may look at.  Billboards are part of the landscape and they are always working for you day and night!

Cost effective

Billboards have a whopping 497% Return On Investment (according to the Out Of Home Advertising Association Of America - OAAA).  This means for every $1 spent on a billboard ad, the business sees $4.97 in return. 
Other types of media do not compare to this.

endless design possibilities

There are almost endless possibilities to make your billboard advertisement memorable and effective.  This is your chance to show your creativity, or let Ads Up Advertising's Design Studio work with you to come up with something that will get you noticed, and help you stand out in the crowds!

constant exposure

With billboard advertising working for you around the clock, you are constantly in front of your potential customers.  When they are looking for a product or service that you offer, you will be on the top of their minds from all of the impressions your advertisement has made on them.


Billboards demand attention.  They are big and bold and stand out like no other.  When customers see your brand on a billboard you earn instant credibility.  They also complement your other forms of advertising.

impulse buying

2 out of every 5 customers buy on impulse while in their car (according to the Arbitron In-Car Study).  Having your message as a constant reminder helps you reach these 40% of impulse purchasers.

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